Mehlman will be responsible for all financial aspects of Simpro’s global operations, including strategic planning and analysis, M&A analysis, budgeting and project financing. She will play a crucial role in guiding and supporting the company’s continued growth as it continues putting the customer experience first.

Mehlman brings over 17 years of accounting, finance and operations experience to this role, including senior & leadership positions at KPMG LLP, Zurich North America and Toyota Financial Services.

Most recently, Ashley served as the Senior Vice President of Financial Planning & Analysis at Cast & Crew Entertainment Services, where she was pivotal in shaping the company’s financial strategies. During her tenure, Ashley spearheaded the establishment of the FP&A department, assisted the company through its successful sale to EQT and managed multiple mergers and acquisitions.

“We are thrilled to welcome Ashley to our leadership team and I look forward to working with her,” said Gary Specter, Simpro CEO. “Her exceptional leadership skills, forward-thinking mindset and strategic financial acumen will be instrumental in positioning Simpro for sustainable, long-term growth and success.”

Ashley holds a masters in Accountancy from the University of Illinois. She is based in Los Angeles, California.

Simpro is the total business management software for commercial trade service businesses. From job quoting and scheduling to inventory tracking, invoicing and everything in between, Simpro’s smart technology solutions and expert long-term support help businesses build, repair and power their future with complete control over operations. Founded in 2002 by an electrical contractor and headquartered in Brisbane, Australia, Simpro supports more than 8,000 businesses and 200,000 users worldwide in the electrical, plumbing, HVAC, security and fire protection industries with 700+ employees in six global offices. To learn more about Simpro, visit our website.

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